Recently, the “Traders Exchange Conference” hosted by the Alaska Seafood Market Association (hereinafter referred to as the “Association”) was held in Shenzhen. More than 30 representatives of seafood companies from Shenzhen and surrounding cities came to the conference. Among them, Shenzhen Xiandong Life Co., Ltd. and Seafood Feast Seafood Resources Co., Ltd. are also supported by the association's many years of partners.

According to the association's data, Beijing, Shanghai, Guangzhou, Shenzhen, and Hong Kong have become the largest consumer cities in Alaska. The cities of Dalian, Qingdao, Chengdu, Fuzhou, Xiamen, Harbin, and Nanjing have also increased their consumption of Alaska seafood.

As of this year, the Alaska Seafood Market Association has entered the 20th year of promotion work in mainland China and Hong Kong. "In the past 20 years, the Association has been expanding into the Chinese market, bringing more and more varieties into China. We have also found that China's market demand is growing, and China's imports of Alaska seafood are increasing year by year." The military said that in 2015, Alaska's seafood exports exceeded 100 countries, with a total export value of 3.2 billion US dollars, accounting for 5% of the total US seafood exports, of which China is the largest Alaska seafood importer, accounting for 29%, followed by Japan and South Korea accounted for 20% and 11% respectively.

It is understood that the promotion goal of the association in the Chinese market is to broaden the awareness of Chinese traders and consumers about natural, healthy, wild and high-quality Alaska seafood, and to promote the sales of Alaska seafood in the Chinese market. The products promoted cover all Alaska seafood, including five wild salmon (commercially known as "salmon"), crab products and white fish products. In the 2015 Alaska seafood global export data, the product export volume TOP3 is followed by benthic fish (such as squid, squid), salmon, flounder.

With the increasing population of China, especially the middle class, the demand for seafood has increased year by year. According to the association's data, Beijing, Shanghai, Guangzhou, Shenzhen, and Hong Kong have become the largest consumer cities in Alaska. The cities of Dalian, Qingdao, Chengdu, Fuzhou, Xiamen, Harbin, and Nanjing have also increased their consumption of Alaska seafood.

“Alaska seafood is a wild, natural, sustainable and healthy food that is also a good example of sustainable development.” In an interview with the Seafood Guide, Yao Jun mentioned sustainable development, she said sustainable development standards It is based on the Alaska Fisheries Management Responsibility System Certification of the Food and Agriculture Organization of the United Nations and mandates that “fisheries need to be effectively utilized in accordance with the principles of sustainable development”. According to the Seafood Guide, the association has submitted a total of Alaska salmon (Emperor, Red Dragonfly, Dog Treasure, Silver Jubilee and Pink Pelican), Alaska Pacific Halibut, Alaska Black Squid, Alaska King Crab and Snow Crab, Alaska Narrows. Certification application.

“After 20 years, we are constantly promoting in the Chinese market, and consumers are becoming more and more aware of healthy food. Domestically produced aquatic products also have certain safety problems, so even if the price is higher, people will choose healthy Alaska. Seafood.” For this year and even the future promotion plan, Yao Jun replied: “Alaska has a lot of products in China. In the process of continuous promotion, we will introduce a small number of products. Our products are very wide, each product The positioning is not the same. The potential of all market products is very large. In 2017, we will continue to hold various promotion conferences across the country, facing different types of activities such as consumers, distributors, catering companies, etc. There is a chef contest in Guangzhou in April."